Where conversation meets connection. Setting the tone before DMEXO.
When? September 22, 2026 | 3 PM – 6:15 PM, followed by relaxed networking with Kölsch, wine, and small bites
Where? DuMont Headquarter, Amsterdamer Str. 192, 50735 Cologne
Before DMEXCO begins, we invite you to arrive a little earlier.
To step out of the schedule for a moment. To meet familiar faces, make new connections, and start the days ahead with conversations that have room to breathe.
Together with our partner b.telligent, we are opening the doors at the DuMont headquarters in Cologne for a different kind of DMEXCO warm-up.
An afternoon built around practical perspectives, open dialogue, and the people behind the technologies shaping marketing today.
Entirely and b.telligent bring different perspectives to the conversation — from data and AI to content, customer experience, workflows, and orchestration across the marketing value chain. Not to present a finished answer, but to create space for discussion, questions, and shared thinking – together with you.
The most valuable conversations rarely happen only on stage.
They happen between sessions. Around a table. In open rooms. In moments where there is enough space to ask a question, challenge a perspective, or continue a discussion a little longer.
That is the idea behind Entirely in Dialogue.
Rather than building the afternoon around long presentations or one-way formats, we want to create an environment where ideas move in both directions. Through practical use cases, expert perspectives, and shared experiences, we want to bring people together around the topics shaping marketing today — and tomorrow.
You can expect:
The conversation stays open, but focused.
Throughout the afternoon, we’ll explore some of the questions many teams are navigating right now:
DMEXCO brings together an incredible community and an enormous range of ideas, technologies, and perspectives.
Before the pace picks up, we wanted to create something more personal.
A place to reconnect with people you already know and meet people you should know. A place for the conversations that often happen in hallways, between meetings, or after the event — just with a little more time and a little more room around them.
Alongside shared discussions and practical perspectives, dedicated discussion spaces will give you the chance to continue conversations around specific topics with experts from Entirely and b.telligent.
Not yet in exhibition mode.
Not yet in scheduled demos.
Not yet in the typical trade show routine.
Just people sharing experiences, asking questions, and exploring ideas together.
DMEXCO days fill up quickly. Between meetings, sessions, and short conversations, there is often little time to go deeper.
Entirely in Dialogue should give you that space before the fair begins.
You’ll help shape the conversation with your own perspectives, questions, and experiences. Experts from Entirely and b.telligent will be there to respond, add context, and share practical views on AI, data, content, customer experience, and marketing orchestration.
Participation is limited to keep the dialogue meaningful.
To confirm your participation, please submit the form and you'll get a confirmation via email asap.