Welcome to Entirely Open Ecosystem

Entirely vision is to reimagine the potential of marketing technology, as a
living, breathing ecosystem.

Connect

Blend new technologies with existing Martech in one open, composable ecosystem built to evolve.

Orchestrate

Run more campaigns faster on unified & reliable insights that deliver precise actions.

Scale

Integrated open ecosystem enables seamless cross-channel growth.

The first open ecosystem for marketing technology — open by design, personalized in experience, and composable at scale. Built to connect ideas, data, and people — all enhanced by AI.

Entirely serves thousands of business owners, marketers, and technologists across the globe, with a team of over 400 professionals. Together, we are reimagining the potential of marketing technology — as a living, breathing ecosystem — cultivating real connections, empowering businesses to thrive, and driving meaningful growth.

Join us.

Why this change?

Marketing is at an inflection point.
Complex stacks, data silos, and disconnected teams have turned technology into friction.

Entirely was created to restore flow — aligning tools, data, and people in one open, composable system that scales intelligently and adapts in real time.

Why us?

Entirely combines deep and diverse MarTech expertise — spanning content, data, engagement, and orchestration — with the backing of DuMont, a family-owned group with a century-long track record of innovation. Together, we unite technological excellence, European compliance, and AI-first innovation to deliver measurable impact.

It’s marketing technology built on trust, designed for growth, and aligned with purpose.

Why now?

AI and automation are reshaping how marketing works — from execution to orchestration.
To stay ahead, organizations need systems that think, learn, and connect.

Entirely enables that shift: empowering marketers to move from managing tools to mastering outcomes.

Why can’t we do it alone?

No one transforms marketing alone.
Entirely is open by design — an ecosystem and a community where brands, partners, and technologists collaborate to shape what’s next.

By sharing knowledge, ideas, and innovation, we grow stronger together — making marketing more human, adaptive. And Entirely in tune.

A Foundation in Motion

From Strategic Foundations to Open Ecosystem

Entirely builds on a strong foundation of expertise and ambition.
As part of DuMont, we combine proven experience in marketing technology with a forward-looking vision: an open, composable, and AI-first ecosystem that evolves with the needs of modern marketing.

What began as a focused strategy has become a shared movement — connecting technologies, partners, and people to create meaningful impact.

Built for Growth, Designed for Change

Entirely operates as an agile, AI-driven organization with more than 400 professionals across 10+ global locations.

We grow through openness, not consolidation — scaling by collaboration, not control. Our ecosystem evolves with every partnership, learning from real data, real use, and real connection. The result: marketing technology that performs intelligently, adapts continuously, and stays Entirely in tune.

Our Values

For People, by People

Our approach to integration is more than hands-on. It's human-centered, rooted in shared trust and earned respect. To ensure real alignment, we stay close to the client, offering dedicated support that drives enduring impact while helping to propel our ecosystem to the next level.

Evolving Impact

We are driven by the challenge of unlocking full potential-not onlv of solutions and Martech stacks but of teams and businesses. It's often a matter of calibration, setting the stage for change by adjusting dials rather than flipping a switch. In this way, we deliver real, measurable results.

Tailor Made

One size does not fit all. We have learned from experience that there is power in customization-tailoring solutions to a unique set of challenges and priorities. It can be the difference between a cost center and a growth engine, so businesses can take flight.

A Force of Clarity

Optimization is neither straightforward nor discrete. It's an ongoing, multi-step process, and we embrace its complexity. We specialize in navigating it, revealing a clear path forward-the signal in the noise.

People

Dr. Christoph Bauer

CEO DuMont & Chairman of the Board of Entirely

Tobias Ackermann

CEO at Entirely

Laurence Gaubert

CFO at Entirely

Alexander Röthinger

CTO and Managing Director at Censhare & Member of the Entirely Management Board

Patrick Moser

CEO at Marmind & Member of Entirely Management Board

Stefan von Lieven

CEO at Elaine & Member of the Entirely Management Board

Teja Töpfer

CEO at Facelift & Member of the Entirely Management Board

"Composable Martech platforms like Entirely give marketers the flexibility to adapt to a rapidly changing environment of new technologies and new customer expectations."

Scott Brinker

VP Platform Ecosystem at HubSpot and Editor at chiefmartec.com

“With Entirely, we are creating an open ecosystem that, for the first time, enables the orchestration of the best Martech applications worldwide, tailored to each customer’s needs.”

Christoph Bauer

CEO DuMont and Chairman