Inclusion is more than a box that you tick on your way to being a modern company, but a requirement for staying relevant and human in a world that doesn't guarantee that.

This is the vision and belief behind House of Inclusion, and in this episode of Marmind's video podcast, Masters of Marketing, I spoke with Sacha Martina, Founder of House of Inclusion, to explore how brands can become more diverse and inclusive in their marketing from the foundations up and how this will make them more profitable as they grow. With clients such as Marriott International, Boomerang, and Plus One Legal, Sacha brings her expertise in the form of less fuss, more impact.

 

"A lot of times people from hiring teams saw reasons not to engage with someone, whether that’s a job applicant or a customer, because they didn’t fit a narrow mold. As marketers, we can change that narrative. And changing that narrative starts by looking at who you’re unintentionally leaving out, an often uncomfortable realization.”

Sacha Martina, Founder of House of Inclusion

 

Read the full summary here.

For more interviews with the world's top marketers, check out Marmind's podcast, Masters of Marketing, visit our YouTube page and be sure to subscribe!